Why You Shouldn’t Launch Your Site on a Friday — and When You Should
Many clients believe that Friday is the best day to kick off a new or rebranded website. Maybe it’s because people want to end the work week on a high note. But this decision could get your new...
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Marketing Mistakes That Will Haunt Your Brand
It’s the time of year when we all enjoy a little bit of a fright — but you definitely don’t want your business to fall prey to any of these scary marketing mistakes.
Ghosting your...
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From Clicks to Customers – Convert Your Leads with PPC
Pay per click (PPC) and other forms of paid search are great ways to jump start traffic to your website, build brand awareness, promote seasonal campaigns and sell products via Google Shopping. In...
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Go from Buyer Persona to Hire Persona with the Kymera Careers Program
Finding a new employee isn’t hard — but finding the right one can be. Sometimes, the person you’ve been looking for gets lost in a deluge of applications from underqualified prospects — or...
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Website Updates to Grow and Protect Your Business During COVID-19
For many businesses, the COVID-19 crisis’s rolling lockdowns and daily disruptions make a strong digital presence critical to their very survival. It’s essential that your website is current,...
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5 Ways to Keep Your Data Safe
Picture this: You grab a coffee, get to work, and settle in as your computer powers on as usual. While finalizing online orders, you realize that you can’t access your website or email, and none of...
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