The Rise of Video Content: Why Your Business Needs to Get on Camera

In the fast-paced digital world, one trend is impossible to ignore: video content marketing. From viral TikToks to engaging Instagram…

Integrating Social Media with Email Campaigns

In the digital marketing world, two powerhouses reign supreme: social media and email. Both platforms offer unique benefits, but when…

Social Media Platforms: Which is Best For Your Business?

Did you know it is expected that by 2025, over 5.1 billion people worldwide will use some form of social…

Social Media Marketing: Leave it to the Pro’s

Over 5.07 billion people use social media daily, so not using social media as part of your marketing strategy is…

How to Use Instagram to Market Your Business

With over 2 billion monthly users, and growing, Instagram is becoming one of the most widely used social media platforms…

Boost Your Social Media Marketing

In this connected world with no boundaries, the things that in the past were unimaginable, like generating sales on the…

Hashtag How-Tos: Strategies for Success

The social media hashtag is almost as ubiquitous as punctuation these days. We tag friends (#JaneJones), businesses (#WeAreKymera), cheers (#WayToGo),…

Go from Buyer Persona to Hire Persona with the Kymera Careers Program

Finding a new employee isn’t hard — but finding the right one can be. Sometimes, the person you’ve been looking…

Kymera Helps Multi-Location Businesses Establish a Stronger Local Social Media Presence

You’ve grown into a successful multi-location business. Congratulations — that’s quite an achievement! But with all that growth comes new…

Kick Your Marketing Up a Notch with Multimedia Content

If you’ve gotten into a comfortable routine of posting weekly blogs to your website, that’s terrific. After all, consistency is…

Why Mobile Marketing Matters

If your website and marketing aren’t optimized for mobile users, you might be working twice as hard for half the…

If You Build It, They Still May Not Come Or Why Building a Website Won’t Fix All Your Marketing Woes

Too often, business owners think that all they have to do is put up a website, and the click and…

Is Direct Mail Right For My Business?

Snail mail may seem like it sounds — slow and not too exciting. But with the right marketing strategy, direct…

Are You Making These Costly Franchise Marketing Mistakes?

As a franchisor, you know that operating a franchise presents unique challenges compared to a multi-location business. And from a…