In times of uncertainty, signs can point your customers in the right direction — straight to your front door! Well-designed business signage attracts the attention of new and existing customers. And with Kymera’s help, you can create custom signs and banners to compliment your brand and existing marketing efforts. Here are six ways signs can […]
The restriction of in-person interactions due to COVID-19 means that your business has fewer opportunities to connect with clients face to face. But even in a socially distant world, it’s important to maintain customer relationships and nurture leads. One tried-and-true tactic to accomplish this is through company-branded merchandise, or “swag.” These tangible reminders help fill […]
During these days of digital overload, it can be challenging to stand out in a crowd of brands online, but a creative, professionally designed business stationery package can make a statement that sets you apart. More than just a logo slapped on fancy paper, this package defines your brand’s personality through a combination of fonts, […]
If you’re a luxury brand, you’ve probably grown accustomed to positioning your product by way of attention-getting status signaling. But some marketing trend-spotters are noting a trend towards more subtle “inconspicuous consumption” strategies, possibly in reaction to luxury buyers’ reluctance to stand out during the Great Recession and “Occupy Wall Street” days as income inequality […]
A logo is a graphic representation that’s identified with a business or brand. It can be representational (the bell for Taco Bell), abstract (the Nike swoosh), or it can include the name of the brand as a wordmark (eBay, Facebook). Logos are a critical part of developing your visual branding. A good logo should be: […]
Visual branding applies to all aspects of how your brand appears in public, including your: Website Business cards Correspondence Signage Flyers Product packaging Menus Print and display ads Direct mail Social media Your visual branding extends well beyond your company logo and encompasses many different elements. But in this post, we’re going to focus on […]
When is the last time you took a look at your company’s branding to make sure it’s healthy, clearly communicates your services and culture, and is able to keep pace with the changing market? If it’s been over a year, now is a great time to perform a comprehensive review to ensure your brand is […]
Imagine you’re waking up on a Monday morning. As you sluggishly roll out of bed, you realize you have a toothache so you decide to stroll into your garage and grab your cordless drill and a pair of pliers. You can probably guess what happens next. Sounds crazy, right? Just as you shouldn’t try to […]
Restaurant Impossible Denny Tornatore was part of a family owned restaurant group when he and his wife decided to open up a restaurant and pizzeria on their own. The stress of running everything themselves with a new baby on the way nearly cost Denny his marriage as well as his restaurant. He was close to […]
Made From Scratch A highly successful restaurant chain in Brazil, Spoleto came to TCreative to launch its first restaurant in North America in Orlando, FL. Recognized as a food court brand in South America, TCreative re-branded its image to become a fresh, fine-casual dining experience known for an innovative approach to “Culinary Freedom”, the contemporary […]
