Brochures are tangible, brandable, versatile and — with the right strategy — memorable. But that’s only if you’re following best practices for graphic design and content. These are the building blocks of an effective brochure: Clear and consistent visual branding. Impactful messaging that’s readable and engaging. Attention-grabbing graphic design. Sharp content with professional-quality writing and […]
If you run a political campaign, then you know reaching voters is key to winning elections. And while digital marketing gets a lot of attention these days, direct mail can be the cornerstone of a successful strategy because of its reach, its ability to target voters and the tangible connection it can create. Kymera has more […]
When you consider the brands you’ve come to know and love over the years, their logos, graphic design and imagery are probably among the first aspects that come to mind. Can you even think about companies such as Apple or McDonald’s without picturing their iconic visual branding? Cohesive photography, graphic design and imagery can make […]
Making a connection with potential customers is crucial for anyone looking to be successful in their line of work. Thus, business owners and marketing teams are constantly trying new tactics that will help them reach their cliental. One way that people have successfully connected with their audience is through direct mail. However, others haven’t fully […]
