Aggressive
Appliances
ONGOING MARKETING SUPPORT
Are you ready to turn up the heat on your marketing?
Aggressive Appliances isn’t your average appliance store. With a 20,000 square foot live kitchen showroom, knowledgeable sales consultants, and a team of in-house, highly trained service technicians, they bring a truly elevated experience to appliance retail and repair. Whether a customer is replacing a single appliance or building their dream kitchen, Aggressive Appliances delivers expertise and service that goes beyond the transaction.
The Story Starts Here
Aggressive Appliances had been a long-time Kymera client for vehicle wraps dating back to 2015. But in 2021, they turned to us for a more robust and holistic marketing approach. Though their showroom and service offering were top-tier, they had minimal marketing infrastructure in place. Their in-house marketing support was limited, and they weren’t fully utilizing the available co-op marketing dollars provided by the many premium brands they carried. Additionally, they had no active social media presence and little visibility online.
The Process
Kymera got to work building a strong marketing foundation. We launched and grew their social media presence from the ground up, updated their website to better reflect their brand and services, and created a monthly email strategy to engage their customer base. To help them maximize their vendor-provided co-op dollars, we developed a custom administrative process to track and submit qualified campaigns — ensuring they never left money on the table.
Kymera also launched and managed digital advertising campaigns across Google, Meta, and Connected TV (CTV/OTT), as well as on local radio. And when it came time to promote special events — like their high-traffic Annual Tent Sale — we created targeted campaigns that boosted attendance and brand visibility in the local market.
The Results
Aggressive Appliances has seen measurable growth across their digital platforms. Their social media following and engagement rates have climbed steadily, and targeted PPC campaigns have driven more traffic to their website — and more foot traffic into the showroom. With Kymera’s strategic approach, they’ve also been able to recoup significant funds from co-op programs that were previously underutilized.
Now, Aggressive Appliances has a streamlined marketing engine that supports both day-to-day brand awareness and major events, giving them the visibility they deserve in a competitive market.
- Social Media Marketing
- Email Marketing
- Website Enhancements
- Co-op Program Management
- Digital Advertising
- Radio Advertising
- Event Promotion
- Vehicle Wraps
- Review System
- Content Marketing