Keep Pace with a Changing Culture Back in the 1970s, Apple and Microsoft popularized the home computer. As both companies grew, the differentiation between the brands started to become apparent. Apple was dedicated to creating innovative and trendy products like the iPod and iPhone that catered to all groups rather than just IT technophiles. When […]
When you consider the brands you’ve come to know and love over the years, their logos, graphic design and imagery are probably among the first aspects that come to mind. Can you even think about companies such as Apple or McDonald’s without picturing their iconic visual branding? Cohesive photography, graphic design and imagery can make […]
Imagine you’re waking up on a Monday morning. As you sluggishly roll out of bed, you realize you have a toothache so you decide to stroll into your garage and grab your cordless drill and a pair of pliers. You can probably guess what happens next. Sounds crazy, right? Just as you shouldn’t try to […]
