Social Media Content Creation: A Guide to Engaging Posts That Rank

  In the ever-evolving world of digital marketing, social media content creation is no longer optional for small businesses –…

Top Social Media Trends for 2025

Social media evolves constantly, with trends shifting from day to day. As we look toward 2025, some trends are set…

Integrating Social Media with Email Campaigns

In the digital marketing world, two powerhouses reign supreme: social media and email. Both platforms offer unique benefits, but when…

Social Media Platforms: Which is Best For Your Business?

Did you know it is expected that by 2025, over 5.1 billion people worldwide will use some form of social…

Social Media Marketing: Leave it to the Pro’s

Over 5.07 billion people use social media daily, so not using social media as part of your marketing strategy is…

How to Use Instagram to Market Your Business

With over 2 billion monthly users, and growing, Instagram is becoming one of the most widely used social media platforms…

Tick Tock, the Clock is Running Out on Influencer Marketing

We hear daily how interest rates are rising, the cost of goods continues to increase, and the economy is on…

Boost Your Social Media Marketing

In this connected world with no boundaries, the things that in the past were unimaginable, like generating sales on the…

Level Up Your Social Media Marketing Game

The number of social media users worldwide is expected to reach almost 3.43 billion in 2023. But even with such…

Ready … Set … Launch!

Congrats! You’ve got an exciting new product in the works with oodles of sales potential. But what good is all…

Hashtag How-Tos: Strategies for Success

The social media hashtag is almost as ubiquitous as punctuation these days. We tag friends (#JaneJones), businesses (#WeAreKymera), cheers (#WayToGo),…

Go from Buyer Persona to Hire Persona with the Kymera Careers Program

Finding a new employee isn’t hard — but finding the right one can be. Sometimes, the person you’ve been looking…

Kick Your Marketing Up a Notch with Multimedia Content

If you’ve gotten into a comfortable routine of posting weekly blogs to your website, that’s terrific. After all, consistency is…

Next Level Marketing

You’ve got the basics down: a couple of tweets each week, a boosted Facebook post every so often and a…

Winning Social Media Strategies for Franchisees and Franchisors

Whether you’re a franchisor or franchisee, social media is key to profitability. But successful strategies and tactics differ for each…

Renew Your Brand in 2021

You’re cleaning out the garage, oiling the exercise bike and purging the cupboards of junk food. The new year is…

Creating Connection with Content

If you’re using content as a one-way megaphone just telling people to buy out your inventory, then you could be…

Marketing Your Way to a Happy Holiday

As the holidays come into focus, this is your opportunity to end the year on an up note. However, to…

3 Ways to Supercharge Your E-commerce Business During COVID-19

E-commerce can help you reach a global audience and open up a whole new world of marketing and sales options….

Hit Your Target Every Time With Direct Mail

There’s a fine line between direct mail that builds customer leads and direct mail that ends up in the circular…

Strategies for Building a Strong Brand

Keep Pace with a Changing Culture Back in the 1970s, Apple and Microsoft popularized the home computer. As both companies…

Franchise Marketing: Care and Control of Your Content

Imagine this nightmare scenario as a franchisor: You’re excited because you’re about to sign a new national customer. You’re getting…

Weaponize Your Business Blog to Dominate Your Market

More than half of marketers consider blogging their top inbound marketing priority, according to a recent HubSpot report. Whether you’re…

Visual Branding: Part II Graphic Design and Imagery

When you consider the brands you’ve come to know and love over the years, their logos, graphic design and imagery…

How to Get the Most Out of Your Ad Agency

Working with a professional marketing agency can be a great way to improve your messaging and extend your reach as…

7 Key Marketing Tactics for Restaurant Franchises

If you’re a restaurant franchise owner or operator, you know that you’re in a crowded space. Every time you turn…

5 Rules Of Social Media Marketing You Should Be Following

In the world of technology, marketing has taken a total 180 degree turn and has taken itself to the internet….