Kymera’s Parent Company Mailtropolis to Launch New Transactional Mail Service
A level of transactional mail service, risk management, and security, once only accessible to the largest companies, will now be available to businesses of all sizes when they partner with...
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Kick Your Marketing Up a Notch with Multimedia Content
If you’ve gotten into a comfortable routine of posting weekly blogs to your website, that’s terrific. After all, consistency is key when it comes to marketing. But now that you’ve nailed down...
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The Importance of Market Segmentation During COVID-19
Who are your customers, really You might say “people who live around my business,” or “people who are interested in (fill in the blank)” but the answer is usually more complex. Every...
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How to Make Customers Fall in Love With Your Brand
There’s more to marketing than communicating features and benefits. The most effective marketing, be it traditional or digital, creates an emotional connection between you and your customer....
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