Yes, It’s Time to Jump Start Your Holiday Marketing

October 18th, 2021 Marketing + Advertising
You haven’t even pulled a sweater out this year — could it already be time to think about your holiday marketing You betcha! In fact, you almost can’t start too soon. And if you don’t start...
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Marketing Mistakes That Will Haunt Your Brand

September 29th, 2021 Marketing + Advertising
It’s the time of year when we all enjoy a little bit of a fright — but you definitely don’t want your business to fall prey to any of these scary marketing mistakes.   Ghosting your...
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4 Marketing Mistakes Growing Franchises Make

September 7th, 2021 Marketing + Advertising
Growing a franchise is an exciting entrepreneurial adventure. But it’s a lot more fun — and more profitable — when you avoid some of the common pitfalls many franchises face as they...
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From Clicks to Customers – Convert Your Leads with PPC

August 16th, 2021 Marketing + Advertising
Pay per click (PPC) and other forms of paid search are great ways to jump start traffic to your website, build brand awareness, promote seasonal campaigns and sell products via Google Shopping. In...
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Reputation Management Is More Important Than Ever for Businesses and Brands

The pandemic is making customers more tech savvy and more inclined to leave online reviews for businesses that they frequent. According to a recent eMarketer.com survey, review activity has...
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Go from Buyer Persona to Hire Persona with the Kymera Careers Program

Finding a new employee isn’t hard — but finding the right one can be. Sometimes, the person you’ve been looking for gets lost in a deluge of applications from underqualified prospects — or...
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Extra, Extra — Read All About It! How to Use Press Releases to Up Your Marketing Game

A good press release gets your story in front of a lot of eyes. And, unlike a feature written by a reporter, you control the narrative. With strong storytelling and a calculated strategy, your press...
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Kymera Helps Multi-Location Businesses Establish a Stronger Local Social Media Presence

You’ve grown into a successful multi-location business. Congratulations — that’s quite an achievement! But with all that growth comes new challenges — like meeting the individual marketing...
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Renew Your Brand in 2021

You’re cleaning out the garage, oiling the exercise bike and purging the cupboards of junk food. The new year is all about renewal. While you’re getting on the right track with your health and...
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Is Direct Mail Right For My Business?

Snail mail may seem like it sounds — slow and not too exciting. But with the right marketing strategy, direct mail can actually speed up sales and bolster your bottom line. The Data & Marketing...
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