Digital Direct
Direct Mail with
Digital Response

Are you looking for a streamlined and effective way to connect with your target audience and generate leads?

We are thrilled to offer you the best of both worlds by combining our cutting-edge digital marketing strategies with advanced direct mail technology.

Direct mail is highly effective. It puts your exact message in the hands of people most likely to buy. But unless you give them an easy way to answer your call to action, you’ll lose their interest. That’s where using direct mail with a digital response really shines. Use direct mail to generate leads and then digital marketing nurtures those leads and turns them into customers.

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Whether you are looking to increase brand awareness, drive website traffic, or generate more leads, our program can help. We will work with you every step of the way to ensure that your campaigns are effective and efficient.

Digital Direct is also designed to provide you with detailed analytics and reporting, so you can track your campaign's performance and make data-driven decisions. You'll have access to a variety of metrics, including impressions, clicks, conversions, and cost-per-action.

Our team of marketing experts understands that in today's fast-paced world, businesses need to use every tool at their disposal to reach their target audience effectively. That's why we have created a powerful platform that combines the benefits of digital marketing with the personal touch of direct mail.

We work with advanced targeting techniques that allow us to identify and reach your ideal customers. Other Omnichannel resources available like social media and online advertising, email marketing, and SEO to create a customized digital marketing plan that will enable us to help you reach your business goals.

Making it Easy

By putting a QR code on direct mail, you make it simple, easy, and immediate for your prospects to shoot the code and go to a landing page designed to provide instant gratification. Using QR codes allows for a seamless transition from offline to online communication.

The Cherry On Top

Another benefit of using QR codes is that they allow for more accurate tracking and measurement of campaign success. By linking the QR code to a specific landing page, you can track how many recipients scanned the code, visited the page, and converted it. This data can then serve to optimize future campaigns and better target prospects.

20%

Increase in ROI for multi-channel ad campaigns that include direct mail1

28%

Increase in conversion rate for ad campaigns combining direct mail with digital landing page2

450%

Increase in response rate by combining direct mail with other digital advertising2

84%

of GenZ surveyed have received a direct mail piece with a QR code leading to an online interaction3

9.7%

The average conversion rate for landing pages4

86%

Number of top landing pages are mobile-optimized5

48%

of marketers build a new landing page for each new campaign6

Bibliography

  1. PFL: The State of Multi-Channel Marketing 2020
  2. UBI: Direct Mail Marketing Statistics 2021
  3. CMDG Inc: Direct Mail Surprise: GenZ Response 2022
  4. Unbounce: Conversion Benchmark Report 2022
  5. Nifty Marketing: Landing Page Study 2020
  6. Marketing Experiments: Registration Forms 2022

We Are / Highly Rated

A marketing company, versus a web or direct mail vendor. They become a critical part of the team.
Alan Mayr
| Via Google
We have been working with Bruce and our Marblelife of Orange County site. He is doing an amazing job and helping us out tremendously.
Linda Rogers
| Via Online
Working with Ali has been so great, she is absolutely amazing! We are rebranding our barbershop and we were completely clueless and did not know where to even start. Ali went over so many options and ideas with us and has been working side by side with us. The individual attention we have received has been the best. I’m so happy to be working with Kymera.
Leesumi Gonzalez
| Via Google
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